As was the case a decade ago, the apparel in question really does not cause the mind to associate the images with the team, even if Saints fans enjoy wearing the gear. DNO founder Jac Currie began selling apparel with the signature logo in 2003.Īs the source post notes, the NFL’s last attempt at this kind of bullying ended in it withdrawing its threats after local New Orleans elected officials got involved and put a stop to it. Popular with New Orleans Saints fans, the logo features a spiked skull wearing a fleur-de-lis, often portrayed in black and gold. ’s Stephanie Riegel reports that the NFL has issued a cease-and-desist order to the New Orleans-based apparel brand DNO, claiming that its long-running “ Defend New Orleans” logo infringes on a trademark owned by the league. A small apparel company, DNO, and its chief brand of “Defend New Orleans,” have come under threat from the league via cease and desist notices. Recently, however, it seems that the NFL and its lawyers have decided to get back up to their old tricks. Those actions were quite silly, given that the symbol and much of the language in question is part of the broader and general culture surrounding New Orleans, but that didn’t keep the NFL from trying to appropriate all of that culture for its own purposes, no matter whether the “offending” uses did anything to actually confuse the public into thinking the NFL or Saints were somehow involved.Īnd then things got quiet for a decade. More than a decade ago, it came to our attention that the NFL was out in the streets of New Orleans threatening small businesses for the crime of using New Orleans related language alongside the use of images of the fleur de lis. Tue, Aug 1st 2023 07:46pm - Timothy Geigner
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